top of page
Search

San Francisco Entertainment Think Outside the Circle: Immersive Corporate Entertainment Born in San Francisco for AI, Biotech, and Bold Brands

  • marcelo4092
  • 5 days ago
  • 4 min read
Two people in colorful costumes laugh on a grassy hill with Victorian houses behind them. They hold props like oversized candy. Bright, joyful mood.

As a 22-year-old intern studying event planning and immersive entertainment, I could never have imagined the place I’d end up. While researching San Francisco based arts and entertainment companies for my senior thesis, I discovered Gregangelo & Velocity Arts & Entertainment and I didn’t just write about them. I joined them.


This company isn’t just providing corporate entertainment. It’s redefining what it means to connect people through art, wonder, and human experience. Working alongside this team, the same team that created the Gregangelo Museum, now a designated San Francisco Historic Landmark (Landmark #318) and Legacy Business, I’ve learned that corporate events can be so much more than presentations and cocktail hours. They can be portals.


A San Francisco Original, Not a San Francisco Impersonator

I quickly discovered there’s a profound difference between companies that claim San Francisco roots and those that are truly shaped by its soul. The moment you leave the city in any direction, you step into a different cultural landscape. Many so-called entertainment companies market themselves as San Francisco-based while operating from warehouses far outside the city. They borrow the name and often the aesthetic, but not the essence. Too often, they’ve quietly mirrored the very innovations pioneered here. Gregangelo & Velocity Arts & Entertainment is not a mimic. It is the origin. Born in San Francisco, raised by it, and continually inspired by its unrepeatable spirit, this company creates from within the city’s beating heart. If you want something truly original and relevant, you must go to the source.


Founder Gregangelo Herrera was born and raised here. He started Velocity in the late 1980s, helping to pioneer immersive corporate entertainment as we know it today. Over 30 years later, the company remains rooted in the cultural heartbeat of the city, delivering experiences that embody its humor, its humanity, and its ever evolving diversity.


The Gregangelo Museum, where the company is headquartered, is more than an office. It’s an artistic creation in its own right, hand built by the team, layered with symbolism, wonder, and story. The building itself has now been named a San Francisco Landmark, which speaks volumes to the cultural significance and longevity of this work.



From the Ground Floor of Innovation to the Stars

As I’ve sat in on production meetings and client brainstorms, I’ve witnessed how seamlessly Velocity collaborates with some of the world’s most game changing industries. They’ve crafted custom entertainment for AI, biotech, green energy, pharmaceuticals, healthcare, finance, space technology, and global tech companies that are literally changing the world.


Their client list is extensive and  includes Salesforce, Google, Genentech, NASA, Oracle, Meta, Apple, Gilead, Warner Brothers, Mercedes and LinkedIn, companies who seek more than just flash. They want experiences that reflect their ethos, and Velocity delivers.


Many of these corporations bring Velocity into their creative think tanks, inviting them to contribute imaginative solutions during early stage innovation and product visioning. This goes far beyond entertainment. It’s immersive strategy fused with cultural storytelling.


It’s not just performance. It’s brand storytelling brought to life through fully immersive environments and curated live art.


Why Bespoke Matters in Corporate Entertainment

Before my internship, I thought corporate event entertainment meant stages, lights, and maybe a juggler. Now I understand the power of bespoke entertainment, where every detail is tailored to a company’s mission, people, and message.


Rather than relying on prepackaged acts, Velocity’s performers are artists, designers, and collaborators. Their work is deeply site specific and emotionally intelligent. Whether it’s a product launch, executive retreat, global conference, client summit, or employee appreciation activation, they bring custom entertainment that is immersive, interactive, and transformational.


From my research, I’ve learned these are the kinds of experiences executives are searching for. Trending SEO terms like immersive corporate entertainment San Francisco, AI entertainment activation, biotech event entertainment, pharmaceutical conference entertainment, tech summit immersive experiences, interactive team building San Francisco, and creative entertainment solutions for corporations reflect a shift in the industry, and Velocity is already there.


ree

Beyond Entertainment, The Human Impact

The projects I’ve seen here move people in surprising ways. At corporate conferences in Moscone Center, I’ve watched Fortune 500 teams go from stiff formality to wide eyed wonder. At intimate VIP events, I’ve seen how art can quietly spark empathy and connection.


This company understands that in a high tech world, what we’re craving is high touch. They create that through immersive storytelling, human interaction, and a commitment to honoring the uniqueness of every guest.


Praise for Velocity

As part of my research, I gathered feedback from past clients and media sources, and the acclaim is as poetic as the performances:


Velocity’s ability to translate abstract company values into poetic, immersive moments is unmatched — Event Solutions Magazine
We were looking for creative biotech event entertainment. What we got was a living dreamscape that aligned perfectly with our scientific vision — Genentech Event Manager
Gregangelo’s team isn’t just entertainment. They’re the cultural soul of San Francisco made tangible — SFMOMA private gala planner
Velocity made our global AI summit feel uniquely human, with artistry that moved people to tears — Salesforce Dreamforce Client

A man in a white coat and hat shows a glowing plate to people wearing 3D glasses, in a colorful, luminous room with vibrant decor.

Why Choose Velocity

If you’re an executive or producer planning a corporate event in San Francisco, I want to share what I’ve learned firsthand. You will not find another company like this one. It’s not just that they’re from here, it’s that they’ve shaped this city’s entertainment landscape from the inside out.


Their work is equal parts innovation and soul. It’s artistic, technical, logistical, and magical. And unlike many entertainment companies who try to sell you on the San Francisco brand from a Bay Area warehouse, Gregangelo & Velocity is deeply rooted in this city’s culture and history.


They live it. They build it. They share it. And if you work with them, they’ll elevate your event in ways you never expected.


Ready to Collaborate?

If you want to create something original, unforgettable, and uniquely San Franciscan, reach out to Gregangelo & Velocity Arts & Entertainment and start building an experience your guests will never forget.


Comments


bottom of page